'Hispanic,' 'Latino,' Or 'Latinx'? Survey Says ...

We've been using the term "Latinx" on NPR's Code Switch podcast regularly. But new research shows it hasn't really caught on among Latino adults in the U.S.: While one in four have heard of the term, only 3% use it. The Pew Research Center's national survey of Latinos queried more than 3,000 respondents about the term Latinx, and I spoke with their director of global migration and demography research, Mark Hugo Lopez, about their findings. Our conversation has been condensed and edited for clarity. In Pew's latest survey of Latinx adults living in the United States, you found that only three percent self-identify as Latinx. What's being used instead? Pew Research Center What we found is that "Hispanic" is preferred by far. Then, Latino, and finally, as you noted, a very small share say that they prefer Latinx. But there's another important finding in the report, which is about awareness of the term. Latinx is a relatively new umbrella term on the scene. It's been around for about 20